Marketing.
Digital
Marketing
Revolutionise Your Marketing With
Personalised Global footprint
The new era marketing game is 100% technologies driven- and that makes it possible to reach to a far, wide & remotest user with hyper-personalised material. With an integrated digital marketing plan and data-driven strategy; We at Cloudmatic deliver your information via Organic, Paid, Owned & Earned Omni-channels.
Recharge Your Brand with latest tools and technology.
Promote your brand online to connect with potential customers!
How It Works
Plan Your Digital Marketing
Get Found Online
With Website, Social Media, Forums, Blogsites and newsposts your information is indexed online and ready to be discovered.
Make a lasting impression and Build your reputation
The information created and shared by you online double up your views/traffic if it is original, creative, content rich, and has testimonials & reviews.
Generate more traffic
Optimise your content deliver methods- SEO, Emails, Videos, PDF, Brochures, Merchant Store, Maps, Local Business Listing, Newsletters, SMS, Blogposts, Backlinks
Engage with your customer
Once an enquiry is generated ensure them to engage via Live-chats, Whatsapp, Social media and Emails.
What We Offer
Digital Marketing by Cloudmatic
Branding or
Brand Marketing
Branding is the primary building block of any marketing strategy. A logo, tagline, colour scheme, and message help target audience to identify and connect with your brand; that drives customer awareness, acquisition and satisfaction.
Search Engine
Optimisation
SEO is all about generating quality traffic using On-page SEO and Off-page SEO techniques. On-page SEO is to write high quality webpage contents infused with Keywords and the latter is to populate (backlinking) the content across internet.
Social Media
Management
Each social media platform is unique and caters to certain demographics. And needs a strategy, plan and consistency in content sharing. We help our clients create a calendar and a yearly schedule for sharing and engaging audience.
Email
Marketing
Email marketing uses emails to keep customers informed about a company’s news, offers, product updates, and more. Email marketing is an effective way of communicating directly with the target audience.
Paid Traffic.
Advertising
Besides organic or free traffic, Search engines and social platforms provide high visibility space for marketers to display their content on pay-per-click basis. Paid traffic is referred to as SEM (Search Engine Marketing) or PPC (Pay Per Click).
Advertising Platform
Search engines like Google or Google Shopping, and/or social media platforms like Facebook, Instagram, Pinterest etc provides display space for your ads—so you can generate clicks or traffic to your website.
Advertising Process
Create a landing page, Choose the advertising platforms and set-up Ad-campaigns like keywords, region, city, area, age, gender etc. and time to display ads. Add your billing information and daily/monthly budget.
Planning
The Homework : before the execution
Product.
Product is base of a marketing strategy. No need to include the entire product because sometimes, a particular product feature can drive more audience than the total product design itself.
Price.
Study the market to understand what price range customers usually expect for the kind of product or service you offer, top this price-up with your USP’s and brand value.
Place.
National or international markets, D2C, B2B or D2G? Once you find & define your target audience (the buyers). Digital marketing will then solve your communication challenges and increase your market coverage.
Promotion.
How you influence the target audience to become prospective buyers is Promotion. Promotion includes preparation, persuasion, and appeal via owned, earned, and paid media channels.
People.
Your product or service are designed for a specific set of buyer profile, Understanding their needs, demographics, taste, style, usage patterns, value they derive etc., will create a section of the audience you should target to get the maximum revenues for your business.
Positioning.
Product’s unique selling preposition (USP), its outlook (Packaging), the value it offers, easy availability, price and more.., creates a standing for your brand in the competitive market.
Processes
The strategies and techniques your business has adopted to deliver the products or service to the customers. This includes pre-sales and post-sales services, policies etc.
Performance.
Performance is to analyse ROI, brand reputation, reach and revenues your business has earned from the digital marketing services. Search ranking (SERP), Site analytics, Social engagements, Backlinks, E-mail open-ratio are a few measurable tools to understand performance.
Digital Marketing by Cloudmatic.
Invest in professional digital marketing services
that would create a direct and positive impact on business ranking, brand-equity and growth.
